Creation of YouTube Overlay Ads are now automated

After acquiring YouTube in 2006, Google is trying a lot to turn it into a profit center. That’s why, Google is automating the way that Flash overlay ads can be created and displayed on YouTube videos. Through the self-serve Display Ad Builder in Google AdWords, one can easily create Flash overlay ads as easily as they can create display banner ads and place them in YouTube videos. Most of the small businesses don’t have the tools to create Flash overlay ads. Now Google is providing them with templates, much like it does already for banner ads.

Google AdWords is a text-sensitive advertising service. Overlay ads have been around for a long time on YouTube and other video networks.

YouTube wants to open up all of its video inventory to advertisers. Creation automated Overlay Ads is the latest move in that direction.